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HiPUBLIC

Chief Marketing Officer (Lootbox products)

HiPUBLIC
Latvia · Full-time · Executive

We are looking for a Chief Marketing Officer for our Lootbox products in the eSports industry.


Location: Lisbon (Portugal) or remotely.

Current team: SMM / Affiliate / Influence departments.


About the Role:

We are seeking an experienced and passionate CMO to lead a groundbreaking lootbox projects in the CS2 sector. This role is ideal for a visionary leader with deep knowledge of the lootbox market, particularly within the context of Counter-Strike (CS), and a strong foundation in digital marketing, analytics, and management.


Responsibilities:

  • Strategic Leadership: Define and drive the strategic vision, mission, and roadmap for the projects to ensure it becomes a market leader.
  • Market Insight & Analysis: Stay at the forefront of trends, particularly within the CS lootbox sector, understanding the competitive landscape and evolving market needs.
  • Marketing Oversight: Oversee all marketing initiatives, leveraging key channels such as SEO, social media (SMM), influencer marketing, affiliate partnerships, and sponsorships.
  • Influence Marketing Expertise: Drive campaigns and partnerships within the influencer marketing space, with a solid understanding of unit economics and effective trends.
  • Analytics & Digital Metrics: Utilize analytics to set, track, and optimize KPIs across product performance, engagement, and other core metrics.
  • Team Leadership: Lead a diverse and talented team, fostering a high-performance culture, and ensuring alignment with the project’s values and objectives.
  • Budget & Resource Management: Manage complex budget planning and resource allocation to maximize efficiency and impact.


Requirements:

  • Proven experience in a C-level role within a lootbox or gaming project.
  • Deep passion for gaming and esports, with strong insight into player behaviors and industry dynamics.
  • Expertise in the global CS lootbox market, including trends, competition, and consumer preferences.
  • Solid knowledge of influence marketing, with an understanding of its unit economics and current trends.
  • Proficiency in major marketing channels such as SEO, SMM, influencer marketing, affiliate partnerships, and sponsorships.
  • Strong budgeting and P&L management skills, with experience in overseeing large-scale, complex budgets.
  • Data-driven approach with a keen eye for product performance and digital metrics.
  • Exceptional leadership skills with the ability to inspire and manage a high-performing team.


Languages:

  • English — Upper-Intermediate + / Advanced.
  • Ukrainian — Upper-Intermediate + / Advanced.


What we could offer:

  • Remote work, flexible schedule.
  • Vacation: 24 working days.
  • 100% paid sick leave.
  • Bonuses (+30-100% of salary depending on results).
  • Long-term cooperation.
  • Sustainable business.


If you see yourself in this vacancy, write immediately to  TG https://t.me/alinaya1986

Key Skills

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Posted
Aug 08, 2025
Type
Full-time
Level
Executive
Location
Riga
Company
HiPUBLIC

Industries

Marketing Services

Categories

Marketing Sales

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