Club Activation Strategist – FIFA Collect Platform

About Modex

Modex is a Web3 powerhouse, working in an exclusive partnership with FIFA to develop and manage FIFA Collect (collect.fifa.com), a cutting-edge platform that is digitalizing the football industry. Leveraging Web3 and blockchain technologies, Modex helps football clubs and federations unlock new revenue streams, enhance fan engagement, and create digital collectibles (NFTs). We are looking for a passionate, entrepreneurial, and hands-on Club Activation Strategist (fluent in Portuguese) to manage football clubs’ journeys on the FIFA Collect platform—from onboarding to NFT drops—ensuring long-term success through strategic marketing and fan engagement.

🚀 If you love football, digital innovation, and Web3, this is your chance to be part of a game-changing movement!

Key Responsibilities

⚽ Football Club Activation

· Act as the primary point of contact for football clubs, managing their onboarding, activation, and ongoing support on the FIFA Collect platform.

· Develop strategies to maximize engagement and revenue from club activations.

🎨 NFT Drop Management

· Oversee the end-to-end creation and launch of digital collectibles (NFTs) for clubs.

· Ensure each drop aligns with the club’s identity and resonates with its fanbase.

📢 Marketing & Commercial Strategy

· Work with clubs and internal teams to plan and execute marketing campaigns that drive traffic, engagement, and visibility for NFT collections.

· Optimize content strategies across FIFA Collect channels to maximize fan interaction.

📊 Campaign Benchmarking & Optimization

· Analyze and benchmark marketing tools, strategies, and performance to boost user acquisition and conversion rates.

· Identify key insights and best practices to continuously refine campaigns.

📈 Digital Funnel & Growth Management

· Monitor digital marketing funnels to enhance awareness, campaign efficiency, and sales conversion for NFT drops.

· Work with leadership to set and achieve growth targets for users, revenue, and market presence.

📑 Reporting & Data-Driven Decision Making

· Track and analyze campaign performance, providing clubs with actionable insights to improve marketing and engagement strategies.

Qualifications & Skills

✅ Experience: 3-4 years in business, project management, or digital marketing. Web3 experience is a plus.

✅ Languages: Fluency in English & Portuguese is required. Italian is a bonus.

✅ Digital Marketing Expertise: Experience in email marketing, social media, analytics, and performance tools.

✅ Digital Skills: Strong proficiency in Excel, PowerPoint, Google Analytics, ChatGPT, and other AI-driven tools.

✅ Start-Up & Agile Experience: Ability to thrive in a fast-paced, high-growth start-up environment.

✅ Leadership & Multitasking: Proven ability to manage multiple projects, drive ownership, and ensure execution.

✅ Detail-Oriented & Analytical: Strong analytical and reporting skills to ensure precision in execution.

✅ Results-Driven Mindset: A true growth-oriented thinker with a passion for disrupting the market and innovating digital fan engagement.

✅ Football Passion (Bonus): Deep understanding of football clubs, fan engagement, and digital activation strategies.

✅ Web3 Knowledge (Bonus): Familiarity with blockchain, NFTs, and emerging Web3 technologies.

What We Offer

💰 Competitive Compensation: A package reflecting your skills and experience.

🏡 Flexible Work Setup: Hybrid or fully remote options available.

🤝 Collaborative Culture: Work alongside an experienced, innovative, and passionate team.

⚽ Global Football Network: Get the opportunity to meet and work with world-class football clubs worldwide.

🚀 Cutting-Edge Industry Exposure: Be at the forefront of the Web3 revolution in football, shaping the future of digital collectibles and fan engagement.

How to Apply

📩 Join us and be part of something groundbreaking!

To apply, send your CV and a short cover letter explaining why you’d be a great fit for this role.

🚀 IMPORTANT: Mention #WeAreModex in your application to show you’ve fully read the job post and are genuinely interested in joining our team.

Modex is an equal opportunity employer, committed to fostering a diverse and inclusive work environment where every voice is valued.