Data Analyst

📍Dubai

⏱ Start: ASAP

At Create, data isn’t just numbers, it’s the story behind what makes people click, share, and come back.

Create Group is a Dubai-based, strategic digital creative agency — awarded Campaign Middle East's Digital Agency and Independent Creative Agency of the Year in both 2024 and 2025, and named one of Adweek's fastest-growing creative agencies globally. We believe great work doesn't just reach audiences — it turns them into fans. We do that by connecting brave, ambitious regional brands with their communities through world-class experiences across social, content, and digital. From always-on social programmes and campaign platforms to enterprise-level web builds and apps, everything we deliver is backed by data, culture, and a genuine obsession with craft. We're growing fast — and we're building the team to match.

We’re looking for a Data Analyst who turns data into decisions.

You’ll work inside cross-functional squads (strategy, design, dev) and help prioritize the roadmap using data, build measurement frameworks and run experimentation that drives measurable outcomes. Expect stakeholder-facing storytelling, deep analysis and hands-on tracking/dashboards.

What You’ll Do

• Own measurement strategy across website + app (KPIs, taxonomy, dashboards, reporting cadence)
• Implement and QA tracking via GA4 + GTM (and Firebase for app, if applicable)
• Build usable reporting in Looker Studio backed by BigQuery (clean, scalable data)
• Conduct deep-dive analysis (funnels, cohorts, segmentation, market/channel/device performance)
• Lead A/B testing and experimentation (hypotheses, success metrics, readouts, next tests)
• Translate findings into strategic recommendations for both internal teams and client stakeholders
• Improve governance: UTM standards, event naming conventions, data quality checks, documentation

What You’ll Bring

• 5+ years in digital analytics / product analytics (web + app preferred)
• Strong hands-on skills with GA4, GTM, BigQuery, Looker Studio
• Solid SQL (required) and comfort working with event-level datasets
• Demonstrated experience running or evaluating A/B tests / experiments
• Strong grasp of funnel analysis, attribution/measurement, and KPI frameworks
• Ability to communicate clearly with product squads and senior stakeholders
• Bonus: Firebase, Amplitude/Mixpanel, dbt, statistics foundations, consent/privacy implications