Senior Data Scientist

We are Turkey's first retail media company founded by Migros and have more than 15 marketing and communication channels. In-store digital screens, store entrance sensors & checkout areas, online retail areas, personalized advertising areas, and new digital platforms such as Migros TV can be counted among these channels. Our ultimate goal is to enable our customers to see ads that interest them and to engage with the brands they want.

As we pioneer the future of retail media, we’re leveraging data and AI to build smarter, more personalized advertising solutions. We're looking for a Data Scientist to join our fast-growing team and shape the future of media in retail.

What You’ll Do

As a Data Scientist, you’ll use Mimeda’s rich retail and customer data to develop machine learning models and actionable insights that directly fuel targeted advertising and business growth for leading brands.

• Build predictive models such as propensity scoring, customer segmentation, recommendation systems, and demand forecasting.
• Analyze large-scale datasets to uncover consumer insights, media performance drivers, and optimization opportunities.
• Collaborate with brand, sales, and engineering teams to translate business needs into data science solutions.
• Continuously test, validate, and refine models to improve campaign targeting and personalization.
• Explore and prototype new algorithms, including Generative AI and LLM-based solutions.

What We’re Looking For

• Bachelor’s or Master’s degree in a quantitative field (Computer Science, Engineering, Statistics, etc.)
• 4+ years of hands-on experience in Data Science or Machine Learning roles
• Strong skills in Python (e.g., Scikit-learn, XGBoost, Pandas) and SQL
• Solid background in applied ML modeling and statistical analysis
• Experience working with retail, e-commerce, or digital advertising data is a big plus
• Familiarity with open-source platforms (Airflow, Gitlab, Kubernetes, etc.) is a plus
• Curiosity and interest in LLMs / Generative AI is a plus