Data Analyst - Loyalty

This is a Data Analyst - Loyalty role with Luxury Escapes based in Melbourne, VIC, AU

• Luxury Escapes --
  
  

Role Seniority - junior

More about the Data Analyst - Loyalty role at Luxury Escapes

Here at Luxury Escapes, our mission is to create the world’s most loved travel experiences.

We are a collective of forward-thinking people, driven to challenge the travel industry and ourselves to bring ever better travel experiences to our customer community.

Awarded one of the best places to work multiple times our employee experience is king here, with lunches provided 5 days a week, an onsite gym with state of the art change facilities, weekly events, monthly recognition programs, the opportunity to experience the travel we offer and significant professional development opportunities, we do what we can to make you look forward to waking up every day!

We are now seeking a highly skilled Data Analyst who will work on Luxury Escapes' newly launched loyalty program: Société .

Société is Luxury Escapes' free loyalty program that rewards members with points for every booking—hotels, flights, tours, and more—which can be redeemed for future travel or perks like room upgrades and VIP experiences. With four tiers (Bronze to Platinum), members unlock increasing benefits such as airport lounge access, chauffeur transfers, and exclusive discounts, all while continuing to earn rewards from other loyalty programs.

This role focuses on providing insights, analysis, and recommendations that support the efficient operation and profitability of the loyalty program. The CBP (Loyalty) will work closely with the Finance, Revenue Management, Data Analytics and wider Marketing teams to ensure the program’s financial health, offering strategic financial input to drive resource allocation, enhance customer value, and improve ROI.

Key Responsibilities:

Calculate ROI by assessing gross and net revenue generated by the loyalty program.

Establish KPIs and regularly review program performance against forecasts and budgets.

Refine the commercial model to align with evolving business needs and market trends.

Analyse the cost of member benefits to ensure alignment with budgets and strategic goals.

Review operating costs and identify opportunities for increased cost efficiency.

Prioritise initiatives based on financial impact and alignment with program objectives.

Support finance in reconciliation processes for accurate financial and non-financial reporting.

Monitor key metrics like earn/burn ratio, points expiry, and redemption rates by segment.

Manage the loyalty points pool, ensuring accurate tracking of inflows and outflows.

Oversee expiry rules and T&Cs to optimise breakage rate and financial liabilities.

Optimise earn and burn algorithms for engagement and financial sustainability.

Benchmark and set partner pricing to maintain competitiveness and profitability.

Review and adjust Fair Value of rewards to ensure a consistent Weighted Average Value per point.

About You:

Bachelor’s or Master’s degree in Finance, Accounting, or a related field.

Strong SQL database skills - please note we will ask you to complete an SQL task as part of the recruitment process

Professional experience in financial analysis of a loyalty program

Advanced proficiency in Excel and financial modeling.

Experience with data visualisation tools (Tableau, Power BI, etc.) is preferred.

Strong analytical skills, with the ability to interpret complex data and provide actionable insights.

Excellent communication and collaboration skills, with the ability to work cross-functionally.

Familiarity with revenue management, deferred liability reporting, and loyalty program economics is a plus.

What's in it for you?

Competitive remuneration package.

First class health and well-being program including, yoga, meditation, onsite gym and shower facilities along with daily breakfast and catered lunch five days a week!

Fun & dynamic working environment - Friday afternoon onsite gatherings (wine included!) and monthly celebration & recognition programs.

Discounted travel, birthday leave and a whole lot more!

If this sounds like you and you feel you have the skills and experience to meet the requirements of the role, please apply online today!

Before we jump into the responsibilities of the role. No matter what you come in knowing, you’ll be learning new things all the time and the Luxury Escapes team will be there to support your growth.

🟢 Please consider applying even if you don't meet 100% of what’s outlined 🟢

Key Responsibilities

• Calculate ROI
• Establish KPIs
  
  

Key Strengths

• 💻 SQL database skills
• 📊 Financial analysis experience
• 📈 Excel proficiency
• 📉 Data visualisation tools experience
• Analytical skills
  
  

Why Luxury Escapes is partnering with Hatch on this role. Hatch exists to level the playing field for people as they discover a career that’s right for them. So when you apply you have the chance to show more than just your resume.

A Final Note: This is a role with Luxury Escapes not with Hatch.