-
Shopee

Online Marketing Specialist, Strategy & Planning - Regional Brand & Growth Marketing

Shopee
Singapore · Full-time · Mid-Senior

Job Description

  • Understand the full-funnel solutions from Online Marketing, including but not limited to user acquisition, user re-engagement, search, branding and lead generation
  • Drive market-leading ROI and analyze the optimal mix of digital campaigns to achieve KPIs through data-driven recommendations
  • Keep track of online campaigns’ efficiency and actively provide ideas and solutions for continuous improvement
  • Support on OM budget & projection model enhancement
  • Support adhoc request and analysis that may be initiated from local or regional marketing teams

Requirements

  • Bachelors’ degree in business administration, business analytics or other quantitative majors
  • Strong analytical skills with high proficiency in Excel
  • At least 1 year of hands-on experience with major online marketing channels
  • Ability to communicate and articulate insights and ideas in a clear and succinct manner
  • Ability to collaborate with stakeholders from across levels, including senior leaders
  • Ability to analyse data and derive insights that drives key business decisions
  • Ability to thrive in a dynamic and collaborative environment and manage multiple projects
  • Working knowledge of paid media analytics, tracking and reporting platforms
  • Good to have: SQL and/or Python and experience building dashboards

Key Skills

Ranked by relevance

branding python sql
Login to Apply
Posted
Jan 28, 2025
Type
Full-time
Level
Mid-Senior
Location
Singapore
Company
Shopee

Industries

Internet Marketplace Platforms Technology Information Internet

Categories

Business Development Marketing

Related Jobs

3 roles aligned with this opportunity

View all jobs
View Job Details
Agoda
Related

Analyst or Senior Analyst or Associate Manager(Bangkok Based, relocation provided)

2026-06-09

Full-time
Associate
Estonia
Technology
Business Development
View Job Details
Agoda
Related

Analytics Specialist (Bangkok Based, Relocation Provided)

2026-06-09

Full-time
Associate
Estonia
Technology
Research
View Job Details
Google
Related

Business Analyst, YouTube Trust and Safety

2026-05-24

Full-time
Not Applicable
Singapore
Information Services
General Business